NCT 127 Unveils Japan-Exclusive Label Drinks and New Fan Photo Events

JAPAN · NCT 127 · KWAVESCOPE · OCTOBER 16, 2026

NCT 127 Unveils Japan-Exclusive Label Drinks and New Fan Photo Events

NCT 127’s Saitama concert celebrations now extend to limited-design Suntory drinks and an additional official photo opportunity for selected fans.

NCT 127 REDLINE six-label collectible lemon squash cans and Japanese event promotional graphic
Official campaign visual released with the October 15 announcement · © SM Entertainment / NCT Japan / Suntory; editorial use.

In Japan, an NCT 127 concert can now come with something fans can take home from a vending machine. Two announcements made on October 15, 2026 have expanded the activities surrounding the group’s NEO CITY : SAITAMA – THE REDLINE concerts: a collection of original-label soft drinks and additional lottery-based opportunities to meet the artists at designated events.

These are separate promotions, and neither announcement changes the dates of the Saitama shows. Together, they show how the group’s Japanese activities extend beyond the performance itself, with locally designed collectibles and structured fan interaction.

Six designs for the new NCT 127 label drinks

NCT’s official Japanese website announced a collaboration with Suntory featuring original labels based on visual materials from NCT 127’s fifth world tour. The collection has six randomly distributed designs; buyers cannot select a particular member or image. Each can contains lemon squash, priced at ¥900 including tax.

The label has a second life: its layered construction means it can be peeled off and kept as a sticker. Some cans also come with a limited-quantity winning promotion for a matching acrylic keychain. The operator has not promised that every purchase will include one.

The announced vending-machine sales window runs from October 21 through November 16, 2026 at designated shopping facilities across Japan. Fans should consult the official location list and the hours of individual venues rather than assuming the cans will be in every vending machine nationwide.

Official paparazzi photo session added to fan events

On the same date, Japanese promoter Avex also announced additional official paparazzi photo sessions linked to the post-show Meet & Greet activities around NEO CITY : SAITAMA – THE REDLINE and a release event taking place on October 26. Here, the term “paparazzi” is the name of an organised fan photo opportunity, not permission for unapproved photography at airports or in private places.

The announcement ties applications to qualifying purchases of the group’s seventh album, BLINGY, with successful applicants selected through a draw. Purchasing an eligible product creates an entry under the stated conditions, not a guaranteed invitation. The original Japanese notice should be checked for eligible editions, application procedures, camera rules and any restrictions before buying.

The Saitama concerts themselves are scheduled for October 24 and 25 at Belluna Dome. The additional October 26 release event follows the performances rather than representing a newly announced concert.

Why these details matter to visiting fans

A limited label can be easy to mistake for standard tour merchandise, but the sale channel is unusual: designated commercial vending machines rather than only a concert merchandise desk. Fans planning to search for all six styles should also remember that the design is random and availability may vary by location.

The event lottery is a different kind of opportunity. In a market where signed albums, trading cards and meet-and-greet benefits are familiar, the important distinction remains whether a benefit is included with a purchase or awarded through an application. This event falls into the latter category.

For NCT 127, both initiatives place the group’s REDLINE branding in everyday Japanese retail and fan-event settings. The concerts are the centre of the celebration, but these local partnerships provide further ways for fans to participate on their own terms.

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