YORCH (요치) is a Thai singer, performer and actor who leads the five-member K-pop group POW under GRID Entertainment. Born on April 11, 2002, he entered entertainment at a young age through acting in Thailand, gaining experience with cameras, storytelling and public performance before pursuing a musical career in South Korea. This unusually long artistic background distinguishes him from members who made their first public appearance as K-pop trainees.

After joining POW, YORCH became a bridge between its musical and performance sides. As the group’s oldest member and leader, he has spoken about supporting younger teammates and sharing responsibility for their development. His experience as a performer informs the group’s visual presentation, while his vocal contributions are part of POW’s melodic and energetic pop sound.

His role extends to creative work. In 2025, YORCH participated in shaping the title track for Being Tender alongside JUNGBIN, reflecting the group’s increasing interest in songwriting. Around the 2026 Flavor promotions, interviews also highlighted his involvement in developing and directing the musical ideas behind new material.

On May 22, 2026, YORCH released Blow Your Mind (feat. Sik-K and Bryan Chase) as his first independent Korean solo single. The recording highlights a distinct artistic direction, separate from a POW album track or a member-focused promotional video. The release includes a version without the featured artists, making it an especially important entry in his individual discography.

YORCH’s career therefore connects three stages: early acting work in Thailand, team-oriented K-pop performances with POW, and individual recording activity under his own name. His current profile covers these distinct branches without describing group music as solo releases.